Alpha Senior Concepts - Howard Property is located at the northern edge of Green Bay, Wisconsin. For over 20 years, members of our staff have cared for people who have Alzheimer's, dementia and other memory issues. Our property is a CBRF (Community Based Residential Facility), which is a kind of assisted living facility. Our staff is specially trained in memory care, and we understand the personal and family challenges presented by dementia. Let us help you with ...A New Beginning.

2017 Expansion Completed:

We're excited to announce that 10 more rooms were added to the Howard Property. They are now available. Please call Katherine Graham at 920-412-6863 for more information!

Howard Property Features:

  • Outdoor garden and safe walking areas
  • Double security system
  • CNA's and staff trained specifically in dementia care
  • Transportation for medical needs
  • Private rooms with their own bathrooms
  • Programming for the individual
  • Learning opportunities
  • Adjacent to medical clinics
  • Various therapies available on site
  • Physician available on site
  • Daily movement time and devotions
  • Special dietary needs can be met
  • Skilled nursing
  • No-failure environment
  • Age in place
  • Locally owned

Click here to see our activities calendar.

Click here to see our meal menu.

See photos of the property by clicking on gallery links below:

East Wing Courtyard
West Wing Courtyard
Common Areas
Ribbon Cutting Ceremony

Contact Information:


2723 Lineville Rd
Green Bay, WI54313
Phone: 920-393-4531
Fax: 920-393-4835


Rebecca Marks
Direct Line: 920-737-3530

For Inquiries:

Katherine Graham
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
Direct Line: 920-412-6863

Support Groups

Here at Alpha Senior Concepts we know how important proper education and support is when it comes to coping with a dementia diagnosis. For that reason we offer support groups to help guide you through life after an Alzheimer's disease or other dementia diagnosis.

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"...and in the end it's not the years in your life that count. It's the life in your years."
-Abraham Lincoln